Babes In Adland

“Monica De Vargas clearly knows the ad game and she turns that insider’s view into a fascinating and funny novel. I loved it.”
- Diane Brady, former senior vice president, Grey Advertising

“Anything that makes our clients happy, makes us happy!”
So say the Babes at HIP, Inc., a fictional ad agency not unlike every hot or wanna-be-hot shop in L.A. or Chicago, NYC or Seattle.
“Babes in Adland” is a pithy, perky, ball-busting roman à clef of life in an ‘80s-something advertising agency, told from the female POV. TOM (The Office Mom,) along with a receptionist, known as The Sphinx, and a host of Babes, share the unvarnished side of females in the world of (M)AD MEN.

Monica De Vargas writes about the advertising world that she knows so well. Monica has worked for some of the largest ad agencies in Los Angeles as a self-described “Office Mom.” After a thirty-year career, she and her husband relocated from Venice Beach to a farm in rural Oklahoma. They now live in Tulsa, with their three canine companions.